CNPA Mission Statement

To protect and serve the common interests of its newsmedia members, to help members inform and thereby strengthen their communities, and to foster the highest ideals, ethics and traditions of journalism, a free press and the news profession.

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About Our Advertising Services

About Our Advertising Services

New programs at CNPA Advertising Services

CNPA works with numerous list brokerages across the country with access to over 200 million email records. Email marketing enables you to reach new clientele by delivering your advertisers message to their audience. The major advantage of email marketing is that it provides the advertiser with the ability to distribute info to a wide range of specific, potential customers at a relatively low cost by bringing consumers to their website via their mobile device or laptop. Our email records are double opt-in and confirmed address that has consented to receive email communication on subjects of interest to them. For a quote or more info, please call or email Cecelia Drake at 916-288-6011.

CNPA digital and audience-driven digital networks

Our services makes it easy for you to place digital buys in California or nationwide. Our CA Digital ROS network can deliver 24 million impressions per month. Our Audience driven partnership allows you to cross multiple platforms, such as mobile or iPad. You will also reach multiple sites by target audience. Audience driven digital will also search by Ad words and retarget which will increase impressions as well as ROI. We can provide customized buys based upon your criteria. CNPA will traffic and optimize your campaigns, provide you with traffic reports and screenshots.

Print, deliver and direct mail

Give your message supreme color and visibility with Sticky Notes, Preprints and Postcards

Many of our clients have asked us to put together a complete end-to-end program to incorporate research, analysis, printing, direct mail, shipping and placement, so we did. We can assist you with customized Fliers, Postcard Products, and Sticky Notes. Please call for a quote, deadline and details!

Newspaper digital audience

Key facts: The digital audience engaged with newspaper content reached a new peak in January 2015, totaling 173 million adult unique visitors. The count is a 19% increase from the 146 million unique visitors measured by comScore in January 2014. The latest data also revealed:
  • Those who use only mobile devices, rather than desktop or laptops to consume newspaper digital content increased 73% from January 2014 to January 2015, and amounts to more than 68 million unique visitors.
  • The largest growth among mobile-only users was among young women age 18-24, which more than doubled (155%), to 8.2 million unique visitors in January 2015 from 3.2 million in January 2014.
  • Overall, the newspaper digital media reached more than eight in ten (82%) online adults in the US in January this year.
  • The net reach of newspaper digital content was highest among women age 25-34 (91%) and among men 34-44 (also 91%).
For more info, please call or email Cecelia Drake at 916-288-6011.