The Audience Development Media Alliance (transitioning from Great Western Audience Alliance) hosted more than 100 audience executives, sponsors and speakers at its annual conference June 22-24 in Las Vegas.The agenda captured new developments in auditing, distribution, and digital engagement and retention. Attendees also heard about technological innovations and attended roundtables offering those priceless “golden nugget” ideas to take home.Recipients of the organization’s annual Best of the Best Awards were:
- Print/Digital Acquisition – Aaron Kotarek, Oahu Publications, Inc.
- Print/Digital Retention – Pat Leader & Madeline Happold, Spokesman Review
- Reader Engagement – Jeff Brinley, Bay Area News Group
- Operational Initiatives/Improvements – Aaron Kotarek, Oahu Publications, Inc
- Honorable Mention – Corrina Rose, Chicago Sun-Times
- Honorable Mention – Bruce Alder, Las Vegas Review Journal
View complete news releaseLast winter, GWAA, with membership across 12 Western states and four Canadian provinces, announced plans to remove geographical restrictions from its membership. GWAA was the merger of the former Cal Western Circulation Managers Association (CWCMA) and the Northwest International Circulation Executives (NICE).Learn more at greatwesternaa.org.
