The CNPA Capitol Conference, Jan. 28-29 at the Kimpton Sawyer Hotel in Sacramento, starts its third day with a re-pop of the now-traditional exchange of great ideas.

Last year’s “Hot Ideas and Cold Beer,” which caught the going-home crowd, becomes “Bloody Marys and Better Margins.” It promises vitamins in your sippy-sip and profitable ideas to take home.

It’s an unscripted show-and-tell where participants describe their company’s money-makers and then dive into the Q&A and the ROI.

To take part, you’ve got to do your part: Bring an idea to take an idea.

Along with your profitable ideas, bring documentation such as tearsheets or copies of special sections that will help attendees understand and visualize your ideas. Or you can bring your concepts and designs (short video clips, photographs, PowerPoints, etc.) on a flash drive. We’ll have a laptop and screen set up and ready to go. And don’t forget to pack some swag from your company. Share an idea, take home some swag. Get it? Everyone wins.

(And there’ll be coffee if a potent potable’s not your first thing in the a.m.)

Before all of that, you’ll need to register for CapCon 2020.

The Capital Conference is a membership event open to anyone at any CNPA-member company. The early bird rate for all access expires next Tuesday, Jan. 13.

Details and registration