Branding is Back. Believe it!
Mike Blinder is back, and this time he’s out to help you help the small businesses who advertise with your newspaper.
Newspapers need to stop thinking that ads are all about clicks, calls and customers through the door! More and more small businesses know that they need to brand their business in order to survive in a fickle and competitive marketplace. Learn the secret to providing new and desired long-term solutions for small businesses in your market.
“Branding is Back: How to help your advertisers compete AND grow ad revenue”
8-9 a.m. Pacific, Friday, April 27
$39 for CNPA members
