Expired

‘10 Sales Tips to Immediately Increase Ad Revenue’

Tim Smith has developed a reputation among the newspaper world as the best when it comes to offering straightforward, easy-to-implement ideas to increase ad sales. In this session, Tim will pick 10 of his all-time favorite tips to help your ad staff increase sales immediately. “10 Sales Tips to Immediately Increase Ad Revenue” 11-11:50 a.m.…

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‘The Basics of Adobe Illustrator: Start Creating Artwork Immediately!’

If you’ve attended classes led by Kevin Slimp, you know you are going to get more information than you bargained for. Slimp has been teaching newspaper designers how to use software to its fullest potential for two decades. You probably already have Illustrator on your computer. No matter the version, this webinar is for you.…

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‘Photoshop Tips & Tricks’

OK, how about “Adjust your photos faster, and easier, in Photoshop … with better quality.” That’s right, most people work WAY too hard at adjusting photos in Photoshop, and there are tools and techniques that make it easy, quick, and give you better quality than what you might be getting right now. This isn’t new…

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‘Building Your Advertising Client Base: Getting New Customers’

Let’s face it: Newspapers need advertisers to stay in business. Though most advertisers are loyal, advertising is a very fluid business and clients come and go. The trick is constantly gaining new advertisers to build your base. It’s more than picking up the phone to make a call or sending an email. It’s more than…

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‘Become a Photoshop Guru from Scratch!’

Hold onto your seats! This is going to be one incredible webinar, filled with information that will take you from wherever you are to “Photo Editing Guru” status in 90 minutes! Nobody is more respected in the publishing world as a Photoshop and photo editing guru than Kevin Slimp. He’s been training classes and auditoriums…

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‘10 Design Tips That Will Turn Your Newspaper Around!’

What would Ed Henninger advise you to do right away if he went to your newspaper? Improving design is critical to attracting readers and advertisers. During this session, Ed will share ten critical tips he would recommend to every newspaper that wants to drastically improve its design. It’s not enough to have a paper that…

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‘AP Style Refresher’

Presenter Ryan Martinez of GateHouse Media’s Center for News and Design gets you caught up on the 2018’s changes to the Ap Stylebook, as well as old standards that routinely trip up reporters and editors. This is a great refresher for industry vets, and a wonderful introduction for those starting to put AP style into…

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‘Commission Plans: Motivating Plans for Inside and Outside Sales’

Have you been using the same commission plans for many years and the sales reps still keep missing goal, and so YOU miss budget? Or are you constantly changing your plans, frustrating sales reps who need to plan ahead and meet goals? It’s time to stop and consider that there is a better and easier…

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‘The Basics of InDesign for Newspapers … and Much More!’

Nothing slows an editorial or design workflow like having to use an application without expert training. Whether you’re a relative newcomer to InDesign, or just feel like you never received the training you need to fully utilize the application, this special two-hour class is for you! Kevin Slimp has been teaching Adobe InDesign as long…

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‘Bringing Your Newspaper Stories to Life’

A recent survey of non-newspaper readers/subscribers indicated the No. 1 reason they listed for not reading the newspaper is writing quality. This webinar is designed to help fix that. In “Bringing Your Newspaper Stories to Life,” Dr. John Hatcher will share proven methods to take your stories from “drab” to “fab.” You’ll learn ways to…

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