Better Newspapers Contest 2016 — Advertising Winners

The table below lists the first- and second-place Advertising Excellence Contest winners in the 2016 CNPA Better Newspapers Contest. CNPA will announce the final placements at the Advertising Excellence Awards & Great Ideas Roundtable  during the 2017 Press Summit from May 18 to 20 at the Loews Santa Monica Beach Hotel. TheAdvertising Excellence Awards & Great Ideas Roundtable will take place from 3 to 4:30 p.m. Thursday, May 18.

NewspaperCategoryName of EntryStaff Credit
After FiveBest Black & White Ad-1/4 page or larger530 CollectiveRon Harrington
After FiveBest Creative ROP AdCheesecakes UnlimitedRon Harrington
After FiveBest Community Event Special SectionMountain Magic ChristmasRon Harrington
Antelope Valley PressBest Black & White Ad-1/4 page or largerKarl's Hardware Holiday SavingsBarbara Joseph
Antelope Valley PressBest Community Event Special SectionFuture LeadersStaff
Antelope Valley PressBest Community History Special SectionAntelope Valley ScrapbookStaff
Antelope Valley PressBest Niche Product-Non-MagazineWelcomeStaff
Antelope Valley PressBest Advertising Marketing PackageAntelope Valley Press Special Section Marketing MaterialsAndrew Hutchens
Antelope Valley PressBest Single Classified Display AdPalmdale Regional Medical CenterMayra Ortiz
Antelope Valley PressBest Single Self-Promotion Ad or SeriesAV Press House AdsAndrew Hutchens
Antelope Valley PressBest Niche Product-MagazineAntelope Valley Lifestyle MagazineStaff
Antelope Valley PressBest Black & White Ad-1/4 page or largerAntelope Valley Fairgrounds Flea MarketKaren Bennett
Antelope Valley PressBest Single Classified Display AdValley-Hi Toyota Black FridayKaren Bennett
Antelope Valley PressBest Plus Advertising IdeaPigskin Football PicksAndrew Hutchens
Brentwood PressBest Community Event Special SectionBVAL Football PreviewEric Kinnaird, Sherrie Hamilton, Debra Janis, Anne Ray, Teri Fitzhugh, Lonnie Tapia
Brentwood PressBest Creative ROP AdHearing Services of AntiochAnne Ray
Brentwood PressBest Multi-Color Ad-1/4 page or largerDel Sol EnergyDebra Janis, Greg Robinson
Chino-Chino Hills ChampionBest Plus Advertising IdeaZika VirusLinda Fenner, Pat Walton and Bruce Wood
Desert ReviewBest Black & White Ad-1/4 page or largerOur children, their future," Social Services AdNoel Bravo, Stella Jimenez
Herald NewsBest Plus Advertising Idea2016 Herald News CalendarSonja Dawkins
Lassen County TimesBest Multi-Color Ad-1/4 page or largerLassen County FairBob Mahenski
Ledger DispatchBest Community Event Special SectionTaste of AmadorStaff
Ledger DispatchBest Creative ROP AdBuster SaysSarah Tullus
Ledger DispatchBest Entertainment Special SectionAmador County Fair Guide 2016Staff
Ledger DispatchBest Community Event Special SectionPlaid FridayStaff
Ledger DispatchBest Niche Product-MagazineHoliday MagicStaff
Petaluma Argus CourierBest Plus Advertising IdeaPetaluma Heritage-Families in BusinessKarleen Arnink Pate, John Burns
Record GazetteBest Community Event Special SectionCherry Festival Official ProgramStaff
Santa Barbara IndependentBest Multi-Color Ad-1/4 page or largerNectar Restaurant Color AdSanta Barbara Independent Staff
Santa Barbara IndependentBest Creative ROP AdTri-County ProduceSanta Barbara Independent Staff
Santa Barbara IndependentBest Niche Product-Non-MagazineReal Estate section - Santa Barbara IndependentSanta Barbara Independent Staff
Santa Barbara IndependentBest Plus Advertising IdeaSanta Barbara Independent Locals' Brew BracketSanta Barbara Independent Staff
Santa Barbara IndependentBest Niche Product-Non-MagazineSanta Barbara Independent Education Issue 11/10/2016Santa Barbara Independent Staff
Santa Monica Daily PressBest Multi-Color Ad-1/4 page or largerDowntown Santa MonicaDarren Ouellette
Santa Monica Daily PressBest Community Event Special SectionSkechers Performance Los Angeles MarathonDarren Ouellette
Santa Monica Daily PressBest Entertainment Special SectionTwilight Concert SeriesDarren Ouellette
Santa Monica Daily PressBest Niche Product-Non-MagazineSanta Monica Most Loved GuideDarren Ouellette
Santa Monica Daily PressBest Single Self-Promotion Ad or SeriesSanta Monica Daily Press Home DeliveryDarren Ouellette
Santa Ynez Valley StarBest Single Classified Display AdSYV Star Best Classified ADAimee Reinhart Avery , Shana DeLeon
Santa Ynez Valley StarBest Plus Advertising IdeaSYV Star Best Plus AdvertisingRaiza Giorgi, Shana DeLeon, Aimee Reinhart Avery
Press-BannerBest Community History Special Section50th Anniversary of Scotts Valley: History, Fireworks, Festival, 4th of July ParadeAdvertising Director, Jeannette Close; Editor, Barry Holtzclaw; Graphic Design, Andy Boswell; Advertising Sales, Heather Ritzman. Special thanks to the City of Scotts Valley
Shasta Lake BulletinBest Niche Product-MagazineShasta Lake and North State Visitors GuideRon Harrington
Shasta Lake BulletinBest Multi-Color Ad-1/4 page or largerFriday Night in the ParkRon Harrington
Sonoma County GazetteBest Multi-Color Ad-1/4 page or largerFine Tree Cars back cover ads in the Sonoma County GazetteVesta Copestakes
The ArkBest Niche Product-Non-MagazineGenerosityHenriette Corn
The ArkBest Niche Product-Non-MagazineBack to SchoolHenriette Corn
The Intermountain NewsBest Multi-Color Ad-1/4 page or largerPit River Casino 'You're Invited...'Craig Harrington
The Intermountain NewsBest Entertainment Special SectionAfter FiveStaff
The Intermountain NewsBest Niche Product-Magazine2016 Visitors GuideStaff
The Press DemocratBest Advertising Campaign combining two or more platformsLake County DestinationKarleen Arnink Pate-Rebecca Pate
The RecordBest Community Event Special Section2016 Stockton Auto Show sectionJason LaMasters, Deitra Kenoly
The RecordBest Niche Product-Non-MagazineThe Current -- March 2016 issueJason LaMasters, Jason Ente, Deitra Kenoly, Karen Bakhtegan
The RecordBest Advertising Campaign combining two or more platformsOh Baby! 2016Jason Ente, Deitra Kenoly
The SignalBest Creative ROP AdDUI PageStaff
The SignalBest Digital AdThe Glow SpotStaff
The SignalBest Creative ROP AdChiquita Canyon Thank YouStaff
The SignalBest Multi-Color Ad-1/4 page or largerPhat and JuicyStaff
The SignalBest Community Event Special SectionVoter GuideStaff
The SignalBest Entertainment Special Section661 Guide-BurgerStaff
The SignalBest Niche Product-Non-MagazineEl NinoStaff
The SignalBest Niche Product-MagazineTop 51Staff
Turlock JournalBest Niche Product-Magazine209 MagazineHank VanderVeen