To protect and serve the common interests of its newsmedia members, to help members inform and thereby strengthen their communities, and to foster the highest ideals, ethics and traditions of journalism, a free press and the news profession.
The campaign will launch when the California Department of Public Health declares it is appropriate to resume travel and could deliver $10.3 billion in business revenue and $865 million in additional taxes.
CNPA vigorously supports this initiative, a one-time appropriation to fund an in-state and western drive market campaign which anticipates substantial advertising revenue for newspapers in the state. This budget allocation would require the California Travel and Tourism Commission to spend $45 million on strategic media to jump start the recovery of the travel and tourism industry in the State. The campaign is designed to help reverse the impact of the pandemic on the industry, which creates $145 billion in annual business and generates $12.5 billion in state and local taxes.
This is an important piece of legislation, so please contact your legislators and urge them to support it.
Read more here.
★ Download your copy of the California Travel Association Fact Sheet for Los Angeles, San Francisco, and San Diego & Letter of Support.
The Newspaper Industry is Struggling to Survive: Skyrocketing Costs, Declining Revenue
Last year, CNPA worked with Assemblymember Rubio to pass legislation (AB 323) to provide another one-year exemption for newspaper carriers. That exemption will expire at the end of 2021 unless the Legislature grants newspaper carriers an exemption. To support our 450 California member newspapers and continue to serve our communities during these critical times, CNPA is working to introduce legislation to exempt newspaper carriers from AB 5. The exemption, which is vital to the future of the newspaper industry, saves local jobs and ensures that California communities remain up to date with critical, timely information.
Please help CNPA Protect Newspapers, Journalists, and Carriers.
If you have any question or comments regarding the Save Local Journalism Act, please feel free to contact Brittney Barsotti (916-288-6006).