National Preprint Network

What is the National Preprint Network?

The National Preprint Network is a joint venture linking together major market newspaper paid only or paid and TMC programs, enabling clients to efficiently execute a national preprint buy.

Newspapers Can Now Provide Clients a National Footprint

Why was NPN developed?

It is an opportunity for newspapers to compete effectively for nationwide shared mail business by offering a one-stop/one-price convenience coveted by advertisers.

Convenience + Saturation + Price = Newspapers Can Now Compete For Shared Mail Business

How will Newspapers benefit from NPN?

  • Potential new revenue stream for newspapers. Minimal risk: Only new or incremental clients are eligible
  • Each newspaper has 100% opt-out choice on each proposed sale
  • Every NPN member has the opportunity to participate as a seller and a distributor of new business
  • Our competitors’ primary concern is that newspapers will work together to form a Network, to go after their business. NPN is now here – now is the time

Other

  • NPN was developed in coordination with anti-trust counsel to ensure all legal requirements were met
  • NPN is the first “client friendly” preprint program in existence: one rep, one buy, one price, one invoice
  • Newspapers finally have a way to leverage their collective strengths, while appealing to clients’ long-stated desire for convenience and pricing simplicity

NPN is a cooperative developed for newspapers by newspapers

Visit the National Preprint Network website