San Jose-based Weeklys has launched a bi-monthly magazine that is being home-delivered to selected neighborhoods in the Berkeley and Oakland hills, in Alameda, Fernside and Piedmont, and to condominium and apartment complexes in the Jack London Square area. It will be available free in local business districts. And it has a free e-edition

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“This is a completely fresh take on the East Bay — a new name, format, design, size and team –though completely rooted in East Bay culture,” group CEO Dan Pulcrano said. “We’re grateful for the enthusiastic support that greeted the first issue because we know how tough it is out there for independent businesses. Our talented team worked very hard on this. It shows a magazine with voice is needed. And it’s off to a strong start.”

Rosemary Olson, who is publisher of the Pacific Sun and North Bay Bohemian, is also East Bay’s publisher. 

Weeklys, formerly Metro Publishing, operates the alternative weeklies Metro Silicon ValleyEast Bay ExpressGood TimesPacific Sun and North Bay Bohemian. The company also publishes community newspapers in Aptos, Gilroy, Morgan Hill, Salinas Valley, San Benito County and Watsonville.